avp, digital marketing

Overview

Who you'll be working for

What requirements you'll need to be eligible

• A Degree holder with relevant experience in digital marketing or content management system
• Understanding of data tagging management and URL structure
• Knowledge on digital media measurements, web analytics, on-page SEO, UX and platform integration
• Has initiatives to improve current state of things and adaptable to embrace new changes

What you'll be doing on the job

• Manage and support the digital team on website projects timelines and budget
• Assist and support stakeholders in leading or consulting on website requirements
• Liaise with Group IT and vendor on website bug fixes, plan test cases and deployment timelines
• Develop/assist in developing website roadmap in alignment with Digital for Business strategy to maintain brand position in marketing, drive conversion and revenue growth
• Plan the operations and functions of assigned projects
• Articulate customer experience and journeys across the marketing funnel on the website by providing on-going improvements to drive conversion
• Lead and assist in website performance reports, provide analysis and actionable insights for future campaigns/projects improvements

Consultant Contact